Dry Wit Bruce
Dry Wit Bruce is a 0.0% sparkling wine alternative from Minnesota, slow-brewed from whole botanicals and juice rather than made by removing alcohol from wine. Pomegranate, raspberry and rhubarb give Bruce its ripe red-fruit character, balanced by savory pepper, bright acidity and a lingering dry finish. Gentle carbonation adds lift and texture, while Dry Wit builds structure through tannin, acidity and salinity rather than added sugar.
Why We Love It
Bruce understands something many non-alcoholic reds miss: bigger isn’t necessarily better. It has enough fruit and structure to feel at home with richer food, but stays lively, dry and incredibly food-friendly. We especially love that Dry Wit isn’t trying to recreate wine after taking something away. It builds the drinking experience from scratch, and Bruce feels thoughtful and complete in its own right.
Serve well chilled in a wine glass. Bruce is designed to evolve as it warms slightly over the course of a meal, much the way you might allow a bottle of wine to open up at the table.
Especially good with: wild mushroom pappardelle with Parmesan, duck breast with sour cherry jus, braised short ribs with rosemary polenta, roasted eggplant with tomato and harissa, or bittersweet chocolate budino with sea salt.
Tasting Notes
Nose: Ripe pomegranate and raspberry lead, with a hint of rhubarb tartness and a subtle savory, peppery lift.
Palate: Dry and structured — red fruit up front with bright acidity and a gentle tannic grip that gives it real food-pairing versatility. Built through tannin, acidity and salinity rather than sweetness, which keeps it lively and dry throughout.
Finish: Long and dry, with lingering red fruit, pepper and a clean mineral fade. More complexity and length than most non-alcoholic wine alternatives.
Frequently Asked Questions
Is Dry Wit Bruce non-alcoholic?
Yes. Dry Wit Bruce is 0.0% ABV — fully non-alcoholic with no alcohol whatsoever.
How is Dry Wit Bruce made?
Bruce is slow-brewed from whole botanicals and juice — it’s not dealcoholized wine. Dry Wit builds its flavor, structure and complexity from scratch rather than removing alcohol from an existing wine, which gives it a more intentional and complete character.
What does Dry Wit Bruce taste like?
It has a dry, structured red-fruit profile — pomegranate, raspberry and rhubarb with savory pepper, bright acidity and a lingering dry finish. It’s built on tannin, acidity and salinity rather than sugar, so it stays genuinely dry throughout.
Is Dry Wit Bruce a red wine or sparkling wine?
It’s a sparkling wine alternative with a red-fruit character — think of it as sitting between a light sparkling red and a dry rosé in style. The gentle carbonation adds lift and texture that makes it especially food-friendly.
What food pairs well with Dry Wit Bruce?
Bruce is particularly good with richer, savory dishes — wild mushroom pasta, duck, braised short ribs, roasted eggplant, and dark chocolate. Its dry tannins and acidity cut through richness the way a good red wine would.
How is Dry Wit Bruce different from dealcoholized wine?
Most non-alcoholic wines start as regular wine and have the alcohol removed, which can strip flavor and texture. Dry Wit Bruce is brewed from botanicals and juice from the start, so nothing is taken away — the result is a more complete and intentional drinking experience.
Does Cheeky & Dry ship Dry Wit Bruce nationwide?
Yes — we ship across the US. Non-alcoholic wine alternatives ship without the restrictions that apply to alcoholic beverages.
How should I serve and store Dry Wit Bruce?
Serve well chilled in a wine glass and allow it to evolve slightly as it warms — it opens up over the course of a meal. Store unopened in a cool, dark place; once opened, refrigerate and consume within 1–2 days for best carbonation and flavor.
